One very important process every business owner should have in place – but is often overlooked – is a back up system for their computer files. If you’re one of the many who have experienced the agony of losing countless client files and important documents after a computer dump, corrupt hard drive or some other unforeseen disaster, you’ll probably have at least a minimal system in place. If, however, you are among the untainted, you may just be biding your time with fingers crossed, knocking on wood that it won’t happen, and thinking you’ll get around to it sooner or later …
Personally, I have about three different systems in place; and not just for backup purposes either … ok, maybe four if you count the files I keep in Dropbox so I can access them no matter what platform I’m using. Read More→
You’ve just attended the most AMAZING event. You are on fire, pumped up and ready to take your business to levels never seen before. You know that this time will be different than the others. This time you are going to put as much effort into after the event as you did before the event. This time you truly will make a difference.
Attending a live event can be business-changing and even life-changing. You come away with great ideas and even better intentions, but then you return to your business, your family, your life, and what happens? Like so many, you immediately dive back in to your routine; catching up or just getting back into the day-to-day operations of running your business. Before you know it, days and maybe even weeks have gone by, and you haven’t implemented a single idea you gained from the event you attended. You’ve been so busy working that you’ve not had an opportunity to take action on the things you learned. That’s why it’s so important to make sure you get the most out of your event by taking the time now to put things into place. And we’re here to help.
Here are the top success-building steps to take after a live event: Read More→
As small business owners, whether we’re solopreneurs, in a partnership, have a team or employees, we are always striving to achieve that perfect blend of maintaining the simplicity and freedom of being a small business owner while, at the same time, project the same appearance of success and professionalism as larger companies. To make it even more difficult, we’re usually working with a much smaller budget than our counterparts, and trying to keep expenses down.
One of the challenges we usually face is often regarding the telephone. How do you present a more professional image like the “big boys” when you’re the only one in your office answering the telephone, without having to get a bigger phone system or hire someone to answer the phone for you? Read More→
Do you have a big networking event coming up? Or are you headed out to a big business event where you’ll not only learn great tips, but network with like-minded business owners? If so, are you ready? So many aren’t, and that’s a huge marketing mistake. They just show up and hope for the best. The smart ones start planning for these events weeks in advance and during the days immediately prior they double-check to make sure they are well on their way to a successful event.
Now the event may change, but what you need to do remains the same. Here are some tips for rocking your next event: Read More→
No matter what business you are in, a critical part of getting new business is that all-important client interview. That conversation you have with potential clients showing them you have what it takes to do their work and would welcome the opportunity to work with them. This is done in a number of ways; over the phone, via email or instant messaging, or in person. It doesn’t really matter how it’s done; the most important thing is that it’s done, and done well.
Why are client interviews so important? They are vital because the decision to do business with you is often made either during the interview or shortly thereafter. That’s why it is so critical to master interview techniques. Keep in mind, potential clients may only know about you by what they have heard or seen online. So, this is your opportunity to show them all your strengths and why you are perfect for them.
Here are tips for mastering the client interview:
It might seem like a very simple thing, but one of the things I find increasingly difficult to manage is my to-do list. Like many of you, my to-do list will include things I need to do for my business, for my clients, my team members, committees, as well as those personal to-dos for my family and me personally. I’m one of those that work best by actually writing my to-dos down in my planner so I can check them off – BUT, I also like to be able to see them all in an online environment. In my search for the ultimate online to-do list, I came across https://workflowy.com, an amazingly easy way to create and segment your to-do items in an outline format. It might just be the to-do list system I’ve been looking for … and to make it even more enticing, it’s free! Read More→
Weekly Buzz: Eenie-Meenie-Minie-Mo!
CommentsJust saying the words split-testing makes my head spin. However, if you’ve ever wondered what subject line works best or if changing up your email text will make more people click through, then split-testing can be a really good thing. It’s a long tip, but it will give you step-by-step instructions for creating your first split-test in Infusionsoft! If it sounds a bit familiar to you, blame it on my good friend and awesome team member, Jama St. John – she shared the info with me after blogging about it! Read More→
