Want to have more success in your business? Then take steps to qualify your clients and work exclusively with those that are a good fit. This can be done in many ways; one of which is adding language to your site asking specific questions that portray your ideal client.

Many make the mistake of taking on every client and doing everything requested of them. But the real professionals know it’s better to work with a select few who are the right clients and the perfect fit. When you are good at what you do, you only want to work with the best and those you know will benefit from the services you provide. By being “picky” and not being the “jack-of-all-trades,” you have the opportunity to do just that. Plus, when you specialize in select tasks, you can focus on getting the training you need to become an expert at those specific tasks so you will constantly be at top of your game. It’s truly a win/win for everyone. Read More→

LinkedIn is such a great platform and wonderful tool for business, but it sometimes gets drowned out in the roar of the Twitter and Facebook frenzy. Industry experts in the past have likened LinkedIn to the “company water cooler” as a source for information, connection, and yes…even clients and joint ventures and jobs. That being said, the #1 way to have your LinkedIn account not performing the way it should for you is not having a complete profile. Hubspot has even gone as far as to say that, having a complete profile (one that is at 100%), will provide you with a 40% greater chance for networking success. Now granted, mine is only at 95%, but that’s only because LinkedIn wants me to upload my resume to complete the profile … and that I won’t do because I’m not looking for a job. You can find out more about me by visiting my website than you ever could by looking at my resume.

Not sure where to begin? H ere are some tips that are quick and easy to implement, and will optimize your LinkedIn profile to its full potential: Read More→

Isn’t it a tremendous feeling when you write a new book or develop a new product or service and are ready to hit the market with it? All those years of hard work finally come together and you are ready to reap the rewards. (Cue the doves.) However, before you officially put your product or book up for sale, there are several things that need to be done first. (Bring back the doves.)

It takes a lot of pre-planning to make your entire launch a success. But there is good news. Once these steps are done, they can be used throughout the campaign. So even though there is a lot of pre-work involved, it’s work you won’t have to do again later, so it’s well worth the investment up front. (Release the doves again.) Read More→

That’s it … I’ve finally decided to jump on the bandwagon of business owners who have decided that enough is enough when it comes to 1ShoppingCart.com’s latest policy changes.

1) Always a brilliant move (NOT)! Make your customers pay $29 per month if they want to speak to tech support on the phone. Now, when you call tech support, if you don’t pay for their monthly support service, they tell you to hang up and open a ticket. Strike 1! Read More→

Your website is one of the main things that define you and your business – it’s your virtual office, and has the ability to immediately either impress or scare away potential clients. What you want to do is ensure you do more of the right things that leave good impressions than the wrong things that send them packing. These tips on the do’s and don’ts for creating a great website should help. Let’s show you how to create a website that rocks.

Here are the do’s and don’ts for an effective website: Read More→

In this week’s tip I share three of my favorite business apps that work cross platform. I loaded these little puppies on my desktop computer, my laptop, my iPad and my Droid for easy access no matter where I am!

There seems to be some new software program, gadget or “thingamabob” coming out every day in this ever changing era of technological breakthroughs. To me, technology is kind of like a coffee pot. For instance, I use to be excited about the coffee pots you could buy that ground your coffee and brewed it on command at the touch of a button. All you had to do was take it out of the box, set it up and program it so it did it’s thing at just the right time so you could wake up to a hot cup of coffee. Now they have the one cup wonders where all you have to do is pop a disc or K-cup or pod (in every flavor and beverage choice imaginable) in the dispenser and brew a quick cup in 30-60 seconds. If you wait just a bit, there will be some other kind of coffee pot that is bigger and better and faster and … well you know, something you just have to have even though the one you just paid for still makes a great cup of coffee! Read More→

Many business owners experience this in their business; the feast or famine of self-employment. Some months they are hopping and not sure how they can get it all done, and then the next month or so, you can hear a pin drop with little income coming in and new clients nowhere in sight. That’s why it’s so important for business owners … especially speakers and coaches, to always put their business success first.

It’s so easy to do when you take the time to do it. Here are the top ways to keep your business growing: Read More→

Marketing 101 – Article distribution … top sites and best tips

We love article marketing and the results it gets (who doesn’t want to be on the first few pages of Google for our keywords), but it’s important to remember that this doesn’t happen automatically. You have to work to make sure you get the results you want. You hear all the time–send to the best top-ranking sites–but how can you be sure to get those sites? Easy! Let’s show you how.

From trial and error we have determined the following to be some of the best sites that we send to. Read More→

Follow-up is so much more than simply contacting those you recently met at a networking event, although that is important.  Follow-up involves all aspects of your business, from following up with prospective new clients, to making sure you are set on a path to success once you land them. That’s why you should make sure you have follow-up procedures in place and that they become part of your routine. You will achieve greater success not only in landing and working with new clients, but also in growing your business.

We recommend implementing the following systems to streamline the process: Read More→

I’m always on the lookout for cool new resources … whether they be apps for my iPad or phone, software for storing or managing things in the “cloud,” new programs, plugins for WordPress, or whatever.

Well, I found another really great one! This particular resource is a cool little plugin for WordPress that will tweet old blog posts for you. How cool is that? It’s called (of all things) Tweet Old Post, and it’s a piece of cake to install and set up. You determine how far back you want to go (how old the posts are), how often you want the plugin to randomly select an old post to tweet for you and then just leave it and let it work for you behind the scenes. You can even add something before or after each tweet to let people know it’s an old post – something as simple as “Old Post -” right before or “- old post” right after the tweet. It’s just a simple way to repurpose your blog posts, yet not tick off Google by reposting them. If you have your Tweets posting to your Facebook page or elsewhere, it can do double duty for you.

So now, with one simple little plugin, all of the great wisdom you’ve been sharing through blog posts throughout the year can be brought to light again without you having to lift a finger!