While on a team meeting last week, we were discussing video streaming options for one of our clients, and someone mentioned Google+. I must say that I have been very, very resistant to Google+ … considering it just another Facebook, but without all the cool kids. So, as a way of trying to entice me over to the dark side, my dear friend, colleague, and team member, Carla Wilson – sent me a link to a recent episode she and her co-host, Mary Motz, did on their weekly podcast.
Here are just a few of the highlights they covered:
- Google+ is a way to connect all of Google’s products into a social context. In Google’s opinion, “social” doesn’t necessarily equate to “public.”
- Google+ integrates Search and Social.
- Putting your contacts in Circles is the way you group people within your Google+ account. (Similar to Lists in Twitter, or Groups in Facebook). You can create as many circles as you want, and only you see what you’ve titled your Circles. This means you can even create a “People Who Post Too Much” Circle for those folks who may post incessantly about things you aren’t interested in – and they won’t know it! Since your posts may be relevant to your business colleagues, but not your family (or vice versa), you can also choose which Circles see which posts.
- Hangouts – Google+’s free video chat will accommodate up to 10 people. This is a great collaboration tool which integrates with YouTube, GoogleDocs and screen share. A plus to that is that a Hangout on Air is a livestream event (for up to 10 people) that is viewable from your Google+ page AND is automatically recorded to your YouTube account.
- You can respond to G+ posts via Gmail without being logged into Google+.
- You can re-post your blog posts to Google+. Since Google+ doesn’t have a character limit (like Twitter and Facebook), you can use your Google+ posts as another avenue to share your content – your full post of content.
- If you add a +1 when you post something, and someone in your Circles does a search for a similar subject, your +1 post will show up in their search results.
Did the highlights above whet your whistle to want to know more about or actually take the plunge into Google+? If you would like to hear the entire podcast, you can listen to it here on the Online Biz Insiders blog.
Are you using Google+? What do you love about it? Or, what do you not like about it? I’m still on the fence, so I’d love your input!
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